Remove open wechat official account verification#

Use service accounts to communicate with customers and/or register complaintsĮnterprise accounts are different from traditional subscription and serviceĪccounts. These businesses can useīuilt-in booking systems to help increase their bottom line. WeChat service accounts are ideal for large businesses with sizable Remember, the main purpose is to keep users online forĪs long as they can, which is why posting is regulated. Notifications offer tremendous visibility but are restricted to avoid ruining The emphasis is on providing controlledĮxposure without spamming users through WeChat’s platform. While users post less with a WeChat service account, they gain additionalĮxposure through well-placed push notifications.Īccounts are limited for a reason. The posts are up, users are notified using push notifications in their chat These accounts can post 4 times per month (up to 6 articles each). Once verified, theĪccount gains access to additional features including Payments, GPS, and WeChat Store for a well-rounded e-Commerce experience. The same accounts can sign up for WeChat Pay and Official account provides more for brands to work with while developing an WeChat service account is an all-encompassing option with several high-endįeatures including e-Commerce, CRM, API integration, and customer service. If you’re looking to gain a large following by publishing a lot of content and build your personal brand awareness, then a personal WeChat subscription account is perfect if you can get one. This type of WeChat official account can be open by individual users using a Chinese ID and are often used by famous personalities and bloggers.

Remove open wechat official account verification#

Unlike the business subscription account and all other official accounts which require additional verification (i.e. This the same as a Subscription account except it’s personal. Other WeChat accounts do a better job of increasing the brand’s exposure. The notification is delivered straight to their subscription folder, which takes away from the account’s engagement rate. It’s important to note, WeChat subscription accounts limit engagement based on how users are notified of new posts. By setting limitations, WeChat can control what shows up while ensuring spamming doesn’t become a concern. As a result, recent articles are given preference. In general, WeChat has a built-in search algorithm to prioritize specific updates based on time. There are several reasons for setting limits on WeChat subscription accounts. To notify users, the updates are sent directly to their subscription folder. With the subscription account, users can publish (up to 6 articles) once a day to their subscribers’ list. WeChat subscription account is designed and best used for publishing a ton of contents using a “news feed” like setup. There are really only 2 types of WeChat official account that you should really care about which is the subscription and service account. If you don’t resources and time is limited then you’ll want to stick to one account type to get started and create more after if needed. remember you can create 15 WeChat official accounts under just one business name, so you really can have multiple of each account type if you want but you probably won’t need it and won’t have the time to manage it. Yes, there are different types of WeChat official accounts and each has it’s purposes.

WeChat official accounts is really the cornerstone of WeChat marketing without having at least one, you can still market on WeChat but you’ll be extremely limited. If you have no idea what a WeChat Official Account before, it is basically like having a Facebook Business Page (except for Enterprise account) that you can use to do all kinds of marketing on WeChat.